Dynamic pricing
Online price discrimination: A data protection issue?
Online merchants can offer each website customer a different price given that it can recognise such customer through the use of a cookie and can therefore categorise the customer based on other information (previous purchases, etc.). Many regard price discrimination as unfair or manipulative and I have already blogged about this issue a while back: Dynamic pricing […] Read more
Dynamic pricing on websites: illegal or unfair?
Elizabeth Dwoskin from the WSJ recently published an interesting piece on dynamic pricing (or discriminatory pricing) entitled “Why You Can’t Trust You’re Getting the Best Deal Online“. The article refers to a new study of top e-commerce websites which concluded that these practices are more widespread than expected: the study tracked searches on 16 popular […] Read more